Ankara & Kitenge: The Prints That Bring African Style to Life
Few fabrics make a statement quite like Ankara and kitenge. With their vibrant colours, bold patterns and unmistakable character, they bring personality to everything from everyday outfits to special-occasion dressing.
But there’s more to these fabrics than meets the eye. Behind the prints are stories of culture, creativity and personal style that continue to inspire how we dress today.
What Are Ankara and Kitenge?
Ankara and kitenge are names commonly used for colourful printed cotton fabrics popular across Africa. Ankara is widely used in West Africa, while kitenge is the familiar name in East Africa, including Kenya and Tanzania.
The fabrics come in a variety of patterns, from geometric shapes and florals to abstract designs and intricate motifs. Some traditional wax prints use a resist-printing technique that creates distinctive details and rich colours, while other modern prints are made using different printing methods.
Whatever the design, these fabrics have a way of turning an ordinary outfit into something memorable.
A Fabric with a Global Story
The story of African wax prints is one of cultural exchange and creativity. The industrial prints that became popular in Africa were inspired by Indonesian batik, a traditional fabric-dyeing technique. During the 19th century, European manufacturers developed machine-made versions for international markets, and the fabrics eventually found a lasting home in West Africa.
Over time, African traders, designers and wearers made these prints their own. They embraced the colours, adapted the designs and gave many patterns names inspired by everyday life, relationships and popular sayings.
Today, these fabrics are closely associated with African fashion, not simply because of their origins, but because of the generations of people who have embraced and reimagined them.
More Than Just a Print
Some prints are known for their playful names, while others are associated with love, marriage, prosperity or familiar sayings. Their meanings can vary across communities, adding another layer of interest to the fabric.
They also have a special place in celebrations. At weddings and other gatherings, families and friends may dress in matching or coordinated fabrics, creating a beautiful sense of togetherness. These shared looks are often as much about celebrating relationships as they are about personal style.
And beyond special occasions, Ankara and kitenge have become everyday favourites, worn to work, church, brunch and just about anywhere a little colour is welcome.
How to Style Ankara and Kitenge
One of the best things about these prints is how easily they can be dressed up or down. Here are a few ways to make them work for your wardrobe.
1. Keep it simple for everyday dressing. Pair a printed skirt with a crisp white shirt or a simple fitted top. Add flats and delicate jewellery for a relaxed, polished look.
2. Bring a little colour to work. A printed blazer or tailored skirt can add personality to your workwear. Balance bold patterns with neutral trousers, a classic blouse or understated accessories.
3. Make an entrance at your next event. For weddings, graduations and celebrations, a statement maxi dress or coordinated set lets the print take centre stage. Choose accessories that complement rather than compete with the outfit.
4. Try a little print mixing. If you’re feeling adventurous, combine two prints that share a colour or similar design elements. Start with smaller pieces, like a printed top and a patterned accessory, and build from there.
5. Let accessories do the talking. Not ready for a head-to-toe print? A colourful head wrap, bag or scarf is an easy way to introduce Ankara and kitenge into your look.
How to Care for Your Prints
A little extra care can help keep your favourite pieces looking beautiful. Check the garment’s care label first, as washing instructions may differ depending on the fabric and finish.
Where handwashing is recommended, use cold water and a mild detergent. Wash new, brightly coloured pieces separately at first, avoid bleach and dry them away from direct sunlight. If ironing is needed, turn the garment inside out and use the appropriate heat setting.
Wear the Colour, Make It Your Own
From everyday outfits to unforgettable celebrations, Ankara and kitenge offer endless ways to express your personal style. They’re a reminder that getting dressed can be more than just choosing what to wear. It can be a chance to celebrate colour, creativity and the things that make your style uniquely yours.
Ready to add a little more colour to your wardrobe? Explore the Ankara and kitenge styles at Vivo and Safari by Vivo, and find a look that’s made for your next moment.
Africa Dressing the World.
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