Vivo @15: Own Your Power, Wear Your Confidence

Picture this. A room full of women, dressed to the nines, leaning forward in their seats, hanging onto every word. That was the scene on March 28th at the What Women Want Summit 4.0, and Vivo Fashion Group was right at the centre of it.

As part of our 15th anniversary celebrations, we hosted a panel that felt less like a formal discussion and more like a conversation you'd have with your most inspiring friends. Wandia Gichuru, our Co-Founder and CEO, sat alongside Senior Marketing Manager Sharon Wamae and Marketing Manager Cherono Mutai, joined by lifestyle entrepreneur and founder of This Is Essential, Sharon Mundia, and fashion and lifestyle content creator Althea Matu.

Together, they talked about what confidence really looks like, not the polished, picture-perfect kind, but the kind you build quietly over time. The kind that shows up in the way you choose to dress in the morning, the way you walk into a meeting, the way you decide to take up space. It was honest. It was funny at times. And more than once, you could feel the room collectively exhale, the way you do when someone finally says the thing you've been feeling but couldn't quite find the words for.

And then, just when the energy was already high, we brought it home with a little fashion magic. As part of the summit's closing showcase, we gave the audience a  glimpse of Vivo Studio, our newest collection. Refined. Considered. Unapologetically Vivo. The looks spoke for themselves.

Fifteen years of showing up for the African woman. And honestly? We're just warming up. 🧡